Annika Mengisen of the New York Times‘ Freakonomics blog sat down with another Yale Press author, Daniel Solove. They talked about Solove’s new book, The Future of Reputation: Gossip, Rumor, and Privacy on the Internet, and why even those with “virtually no online footprint” should be concerned about their internet reputation. Read the entire interview here.

Other bloggers have picked up this interview. The Tree of Knowledge said that internet reputation is “going to be an interesting area in coming years.” And at the Nudges blog, authors Richard Thaler and Cass Sunstein emphasized Solove’s point about nudges and choice architecture in social networking sites. Thaler and Sunstein themselves have written about this issue in their book, Nudge: Improving Decisions About Health, Wealth, and Happiness.

Click here to listen to another interview with Solove on the Yale Press Podcast. Visit Solove’s website or read his blog Concurring Opinions. And click here to see Daniel Solove discuss his book as part of Google’s Authors@Google speaker series.