Follow @yaleSCIbooks Several months ago, a new Apple store opened in New Haven, and now, hardly a day goes by that the store is not filled with at least two or three customers, examining iPads and laptops. Not infrequently, one of these customers will leave the store with a sleek
Popular wisdom says that, on the web, the consumer is king. With endless search ability, we can find products, compare prices, and shop with far more freedom than we might in a brick-and-mortar shopping mall. However, in his book The Daily You: How the New Advertising Industry is Defining Your
Follow @yaleSCIbooks With the federal lawsuit being brought against Tropicana on the basis of alleged consumer fraud for their packaging and distribution of “100% pure and natural” orange juice, Alissa Hamilton, author of Squeezed: What You Don’t Know About Orange Juice, has been commenting on the industry practices that are
Mary C. Gentile is quite popular. At the end of our series on her book, Giving Voice to Values: How to Speak Your Mind When You Know What’s Right, we had planned a Q&A with the author on the key points, but putting that on hold for the immediate moment,
If you’re reading up on business practices, or even preparing for next semester’s leadership seminars, now is the time to start looking at Mary C. Gentile’s Giving Voice to Values. The questions she raises in her book (and on this blog): How do we motivate ethical decisions in business practices,
Giving Voice to Values author, Mary C. Gentile, wrote in last week about the current approaches and practices in ethical leadership, and what that means for business educators and their curricula. Earlier this year, she spoke at the Carnegie Council for Ethics in International Affairs, presenting the ideas and topics
Mary C. Gentile, Ph.D., author of Giving Voice to Values and developer of the GVV curriculum at Babson College, writes on the current state of business education and proposes how a change in perspective can be used to fill the missing gaps facing the integration of ethical messages with business
Michelle Stein— In The American Department Store Transformed, 1920-1960, Richard Longstreth documents the development of the department store as it moves from “a great, all-inclusive emporium that helped define the character and the purpose of the city” to its transformation into shopping centers and malls. Here in New York City,
@Joe DiMaggio2011 Check out today’s fun crossword on Joe’s Facebook Page. @David_Rogers has a free webinar next Thursday, February 24 to discuss the lessons from his book The Network Is Your Customer: Five Strategies to Thrive in a Digital Age. Hollywood Sign: The famous icon is ever a tweetable mention.
@David_Rogers: Everyone is abuzz with the Network Is Your Customer book launch, free chapters, reviews, and most importantly, grabbing a copy! Learn more on Twitter with #TNIYC and #sobelbrite hashtags, and be sure to check out the author’s site to catch up! @Drudge_Report: Headlines like Matt Drudge’s “EGYPT ON THE